SMM slides

We submitted our DMB video on Thursday, 13 August 2015. We are currently working on our CA2 slides which will be presented on 18 August 2015.

Posting on FB and Instagram

We started posting for Petfie on 1 July 2015 and we have officially ended it on 31 July 2015. During this one month of posting, we took turns to post everyday with different contents but around the same timing of 5-7pm. During this one month, we were asked to change our contents, graphics and faced problems with our giveaway. However, we managed to overcome it and somehow solved it after talking to Jerome and asking some help from Jiunn Ngee to communicate with Jerome before he left Petfie(which we didn't know). Luckily, we were able to continue with the giveaway event, having a total of 9 winners for the month of July(which the giveaway event was held). Although some doesn't match with the editorial calendar but the contents were similar and sometimes we would then have 2 posts, one according to the calendar and the other is a last minute post. 

DMB filming

After consulting Lynus on the videos we took at the pet shelter that is collaborating with Petfie, he suggested us to retake the videos. We asked Jerome if it was possible for us to go down to the pet shelter, he rejected us and thus we had to think of an alternative. In the end, we asked our friends but most of them do not have a pet. Thus, all of us came to a final decision and decided to come over to my house for filming as I was the only one who has a pet in the group. We did our filming last Wednesday, 29 July 2015 for almost 5 hours. Although it was long, warm and tiring, but compared to our previous videos, I'm sure our new video would be much better because we had longer time to film and have more time to think of how to place the cameras, re-watch the videos taken, etc before continuing.

Meeting with Petfie

On 15 July, we had another meeting with Petfie as requested by Jerome.

He emailed me and asked if we can meet up at his office to discuss about our current activities and the results.

During the meeting, he told us about how we can improve our images by choosing images which matches more towards the topic that we are going to post and images of higher pixels and resolution.

We also discussed on the prizes for our giveaway event about how we are going to deliver the prizes to the winners and the types of prizes to be given out.

Below would be a summary of what was discussed on 15 July:

1. Changing the community dog to cat instead for our DMB video. 
2. Try to promote the dog shelter instead of just the app 
3. The giveaway: maybe can put the pamphlet together with the item. (Deliver to their houses) 
4. The giveaway: prizes change every week / change the prizes given 
5. The posts: change the graphics (match topic with photos)/(add web links) : www.searchcreativecommons.com 

Emails sent to sponsors, bloggers and youtubers

After seeking the approval of Jiunn Ngee and Jerome on the list of sponsors, bloggers and youtubers that we intend to find to help promote Petfie, emails were being sent out on 16 June 2015. The emails were sent to Jiunn Ngee and Jerome being sending out to check on the contents and to make any changes to it if there is. Below are the images of the emails being sent out.
 

Facebook and Instagram draft posts

We finished the drafts of the contents that we want to help Petfie post on their Facebook and Instagram on Wednesday and we sent it out to Jerome and Jiunn Ngee that night itself. Just in case they did not know, I whatsapp them to inform them that I have sent out an email with an atttachment, which is the excel document containing our drafts. Meanwhile, we are working on our slides and waiting for the replies of the companies, youtubers and bloggers which we have sent out the emails quite a while ago. 

Reply from one of the bloggers

We finally sent out our emails to the sponsors, bloggers and youtubers on Tuesday, 16 June 2015. I got a reply on the same week, Saturday, 20 June 2015 from Samforestboolim, one of the pet bloggers we emailed to. Below is the reply I got. 

CA1 Presentation

Given to us the dateline for the submission of our CA1 report and slides, we managed to finish it on time and did a final check together before submitting. As we were the first group to present on Tuesday, 26^th May, we were very nervous. Each of us were given certain slides to remember. At first we thought of having scripts with us so that it would mean less memorizing work for us. However, after discussing, we decided not to have any scripts with us so that it will allow us to have more eye contact. Luckily we were able to familiarize ourselves with our individual slides and managed to present our ideas clearly to the class. I’m glad we were able to finish our first formal presentation smoothly.  

Third Meeting with Petfie

We went over to Jiunn Ngee and Jerome's office last Wednesday, 20^th May, to discuss all our ideas, ways of executing it and datelines for all the plans. However, we were told by Jerome that one of our ideas given to them previously about having pop-up prompts on the app was being rejected as they did not have the technology to get it done. But the rest of our ideas were accepted and we were also given our goals for Petfie's social media platforms. Since we had some time, we continued discussing among ourselves about our plans and individual responsibilities. We had a rough timeline after being given the datelines for each plan to be executed. Jerome added us as editors onto Petfie's Facebook page that day which allows us to be able to help promote Petfie on Facebook anytime. We were also given the confirmation date of the Walk-a-dog event and the launch of Petfie for Android phones which gives us a better idea of how we can execute our plans in a more organized manner. With the timeframe, we will then come up with a more detailed tasklist so that we will be able to be overloaded and be clearer of what is needed to be done and by who. 

reply from Petfie

We got our reply from Mr Jiunn Ngee earlier this afternoon. He said that the proposal we sent to him was fine and even gave us some examples which we can refer too. We went on to talk about our next meeting which most probably will be held on next Wednesday, 20 May 2015. We will then further discuss about when are we going to execute our plans for Petfie. Below are the photos of the emails sent to Mr Jiunn Ngee and being cc to Mr Jerome.

Group meet-up

We met up today among ourselves to finish up the proposal we were asked to do by Mr Jiunn Ngee and Mr Jerome last Thursday. We gathered to put all the parts that we separated among us to research and write about it. Also, we checked through the proposal again and again making sure that there wasn't a lack of information for our plans and there were no mistakes before sending it out to Mr Jiunn Ngee and Mr Jerome. Hopefully we will get a reply soon from them so that we can execute what we need to do to help promote Petfie before the launch of their app for Android phones which is approaching and also have our report and presentation done after getting their approvals.  

Our 2nd meeting

After the discussions we had on where and when to meet between Mr Jerome and us through emails, we had our second meeting today at his office. Although today's meeting was long and tiring for all of us, however it was a productive session. During that two hours, we managed to come up with quite a lot of new and different ideas on how we can help promote Petfie through social medias, bloggers and youtubers. After discussing all the ideas with Mr Jiunn Ngee and Mr Jerome, we have somehow concluded on a few plans to help promote Petfie and their upcoming events. After today's meeting, we were asked to go back and prepare a proposal and include what we are our plans for Petfie and how are we going to execute it in order to see the results. For instance, how are we going to engage the bloggers or youtubers whom we want to ask to help promote Petfie. Hence further discussions and confirmation of the plans for Petfie will then be discussed during our next meeting, after we send Mr Jiunn Ngee and Mr Jerome our proposal.

After our first meeting

Last Tuesday we went to meet Mr Jerome for our first official meeting after our pitching session. Before we met Mr Jerome, we had a meeting among ourselves to discuss the questions we wanted to ask him. But instead of asking him on the spot, he asked us to email him instead. However, we discuss more on how we can use other platforms that other businesses are using to promote Petfie. Also, we were asked to go back and research more on bloggers who live in Singapore and often blog about pets. I sent to him an email with the questions attached and at the same time asked him about our next meeting to discuss further on how we can help promote Petfie through what we have researched on. After getting his reply after a few days, we finally decide to meet again on Thursday after the negotiations on where to meet. Below are the emails we sent before our second meeting.